Top 5 Things You Do NOT Need When Starting a Coaching Business

Sorry to start this off on a negative note, but here it goes: We’ve totally been sold a lie. *cue screeching halt*

By now, you’ve probably seen tons of different entrepreneurs (and their glossy Facebook ads) touting one ‘thing’ as the ultimate must-have to create a coaching business. I’m out here and I see it, too! It’s a confusing world out there for a new online coach!

That’s why I knew that when I received the following Q from a subscriber about the top 5 things you MUST have in place to start a successful coaching business, I had to answer it–and answer it transparently.

But because I’m a rule-breaker, I’m flipping it on it’s head. In today’s brand new #signaturelife Champagne Series episode, I’m giving you the full scoop on the opposite – aka the 5 things you actually DON’T need when you start your coaching biz.

I get it.

Some say it’s a fancy (read: expensive) website. Some swear it’s professional branding and photos – and a 3-5 minute promo video, for sure. Others are all about subscriptions to the latest apps and #automationnation. Even others say that a certification from the best life coach training money can buy is all that will do.

There’s so many supposed “MUST HAVES” it seems nearly IMPOSSIBLE to have them all.

>>> Watch this week's episode now here.

Now, I’m not saying you can’t or shouldn’t have any of the things I talk about in the video, so if you do have a few, don’t freak out. But I am saying you don’t need them...especially when you’re just starting out.

The truth is, I started my business without ANY of the things I mention in the video. Seriously. NONE.

And I actually even managed to go from zero to half a million dollars in sales in just 18 months without having most of these things. It wasn’t until I was actually raking in decent money – and starting to scale my business – that I invested in the majority of what I mention in this video.

So listen: It’s time to stop perpetuating (and believing) the lie, beautiful.

A successful coaching business is way closer – and cheaper ;) – than you think.


Curious to find out what the 5 don’t-needs are? (Um, #duh, right?)

>>> Come on over & watch this episode to find out more!

To your #signaturelife, 


P.S. Are you following me on Instagram & Facebook where I share LIVE all of my adventures as we're traveling to France, Spain, and Switzerland this week? If not, make sure to follow me on Instagram here and on Facebook here. Comment & say hi under the posts, I'd love to hear from you!!